The Covid-19 pandemic has spurred a dramatic increase in the use of online banking services. According to a recent report, the number of people using mobile banking apps has grown by 20% since the start of the pandemic. This surge in demand has led to fierce competition among banks and financial technology (Fintech) companies to provide the best digital experience for their customers. To meet this challenge, banks and Fintechs are investing heavily in artificial intelligence (AI) and other cutting-edge technologies. They are also rethinking their approach to customer service, with a focus on providing 24/7 support and personalized advice. With the online banking industry expected to continue growing in the post-pandemic world, banks and Fintechs will need to continue innovating to stay ahead of the curve.
In the age of digital banking, users expect a sleek, intuitive interface that is easy to navigate. However, many banking and fintech apps fall short in this regard, and even the most user-friendly apps have room for improvement. One common design issue is the use of small font sizes, which can make it difficult to read information on the screen. Another issue is the placement of buttons and menus, which can often be confusing or difficult to reach. Additionally, many apps make it difficult to find contact information or customer support. By addressing these issues, banks and fintech companies can improve their customer experience and make it easier for users to manage their finances. If you’re designing a financial or banking website, you need to be aware of the most common mistakes that people still make. Otherwise, your site could end up looking cluttered and unprofessional. Here are five of the most common mistakes.
1. Not enough white space
White space is essential for making your page look clean and organized. Too much text without any blank space will make your page look overwhelming and busy.
In the world of banking and finance, looks are everything. A well-designed website or app can instill confidence in potential customers, while a poorly designed one can make them think twice about doing business with your company. One common design issue that can plague both banks and fintech apps is a lack of white space. White space, also known as negative space, is the area around elements on a page or screen that is left blank. It may seem counterintuitive, but too much clutter can actually make it harder for users to find what they’re looking for. When used correctly, white space can help to highlight important information and make it easier to navigate a page or app. However, when there’s too little of it, users may feel overwhelmed and frustrated. To avoid this, banks and fintech companies need to strike a balance between negative and positive space in their designs.
2. Too much text
Don’t overload your users with text! They won’t read it all, and they certainly won’t remember it. Use concise, easy-to-read text to get your message across quickly and effectively.
One of the challenges that banks and financial technology companies face when designing apps is the issue of too much text. In an age where people are accustomed to getting their information in short, digestible bites, a wall of text can be off-putting and even confusing. As a result, designers must find ways to convey the necessary information without overwhelming users. One approach is to use infographics or other visual elements to break up the text and make the app more visually appealing. Another option is to provide summaries or key takeaways at the beginning of each section so that users can quickly get a sense of what the section is about before diving in. By taking care not to overload users with text, banks and fintech companies can ensure that their apps are user-friendly and easy to navigate.
3. Ugly fonts
A good font can make or break a design. Choose something simple and easy to read, like Arial or Verdana. Avoid using funky or unusual fonts, which can be difficult to read and may even cause eye strain.
Banking apps tend to favor classic, serif fonts such as Times New Roman, while fintech apps often use more modern, sans-serif fonts such as Arial or Helvetica. The problem with using ugly fonts is that they can make an app look dated or even untrustworthy. In a competitive market, it’s important for banking and fintech apps to strike the right balance between classic and modern design elements. By using stylish yet still readable fonts, they can convey both trustworthiness and a sense of innovation.
4. Cluttered pages
When everything is competing for attention on the page, it becomes difficult for users to find what they need quickly and easily. Keep your layout simple and organized, with plenty of white space to help guide the user’s eye.
Cluttered pages can make it difficult for users to find the information they need or complete tasks such as making a payment. To avoid this problem, designers should use white space judiciously and only include the most essential information on each page. In addition, they should consider using collapsing menus or other hidden elements to declutter the interface.
5. Lack of contrast
Low contrast can make your text difficult to read, and can also be quite straining on the eyes. Use a light background with dark text, or vice versa, to ensure that your users can easily read the information on your page.
Designers of banking and fintech apps face a unique challenge when it comes to creating high-contrast interfaces. On the one hand, they need to ensure that the app is easy to use and navigate, even for users with limited vision. On the other hand, they also need to make sure that the interface doesn’t look too busy or, on the other hand, bland. This can be a difficult balance to strike, but there are a few ways to achieve it. One option is to use a light-on-dark color scheme, which can help to increase contrast without making the interface feel too cluttered. Another option is to use large, easily-readable fonts and iconography. By taking these factors into account, designers can create banking and fintech apps that are both user-friendly and visually appealing.
Conclusion
Design for banking apps is a unique challenge of striking the right balance between classic and modern design elements. The article discusses 5 common mistakes that designers make when creating banking and financial technology apps. These mistakes include using too much text, using ugly fonts, cluttering the pages, having a lack of contrast, and not using enough white space. The author provides tips on how to avoid these mistakes.